product guide

Reports

How to read diagnosis and strategy reports, including snapshots, pattern sections, first moves, and execution queues.

Updated 2026-05-29

What reports are for

Reports are the packaged version of a growth decision. Use them when you need to revisit the reasoning, share the read with a collaborator, export the result, or turn it into a queue of actions.

Report anatomy
Read

The current state: what is working, what is hurting, and how confident the data is.

Decision-ready
Pattern

The reusable format, topic, CTA, or packaging signal behind the result.

Decision-ready
Move

The practical next action: repeat, avoid, fix, outline, or queue for execution.

Decision-ready

Diagnosis reports

Diagnosis reports focus on the current channel formula or a single video. They normally include the headline read, confidence, snapshot, what is working, what is hurting, first fixes, repeats, avoids, next video ideas, and missing data.

Strategy reports

Strategy reports are broader. They include a strategy thesis, current channel read, content pillars, formats to double down on, strategic bets, risks, packaging strategy, publishing rhythm, metrics to watch, and next actions.

Execution queues

When a report produces concrete actions, use the execution queue to keep the recommendation connected to the work. This matters because the insight loses value if it never becomes a title, outline, experiment, or publish decision.